Insight Brief : Why do shoppers return products? Uncover the reasons across regions.

Gain a deeper understanding of today's shopper prefrerencea and behaviour. Use this data to refine your strategies. Enhance your work and empower your team with reliable, reusable insights that can shape your business decisions.

Three key questions answered in the insight brief

1. What is one of the most common reasons for product returns globally?
   • Wrong product variations are a common issue, affecting nearly 23.3% of returns globally, especially in regions like the United States, Europe, and Asia.
2. Which regions experience the highest rate of returns due to damaged products?
   • Latin America and Asia face the highest rates of returns for damaged products, with nearly one in four shoppers in Latin America and close to 26% in Asia returning items for this reason.
3. What are the top reasons for product returns in the Middle East and Africa?
   • In the Middle East and Africa, poor product quality is the leading cause of returns, affecting about 17.2% of shoppers in these regions.

What's Included:

1. Insight Brief (PDF File):
   • The Insight Brief reveals why shoppers return products across different regions, helping businesses identify and address key issues like wrong variations, damaged goods, and poor quality. By understanding these patterns, e-commerce and retail brands can reduce returns, improve customer satisfaction, and tailor strategies to specific regional needs.
2. Visual Charts (PowerPoint & Image Files):
   • Professionally designed charts illustrating shopper behaviors across the globe. These charts are available in both PowerPoint and high-quality image formats, making them easy to incorporate into presentations or reports.
3. Raw Data (CSV File):
   • Access the complete dataset behind the insights. The CSV format allows for easy customization, enabling you to manipulate, analyze, and format the data according to your specific needs.

Key Features

• Download & Keep: Once purchased, the files are yours to keep forever. You can format them, customize them, and reuse them as many times as needed.
• Flexible & Customizable: Easily integrate the charts into your presentations, use the insights for internal strategy, and modify the raw data for deeper analysis.
• Actionable Insights: Discover actionable strategies to optimize the shopper journey, improve digital engagement, and enhance customer loyalty. Perfect for retailers, marketing teams, and consumer brands looking to stay ahead in today's competitive market.