Insight Brief : Do Shoppers Care About Free Returns?

Gain a deeper understanding of today's shopper prefrerencea and behaviour. Use this data to refine your strategies. Enhance your work and empower your team with reliable, reusable insights that can shape your business decisions.

Three key questions answered in the insight brief

1. How important are free returns to shoppers in different regions?
   • Free returns are more important in regions like the Middle East, Africa, and Latin America, where nearly half of shoppers only buy when free returns are available, while other regions like Australia and the United Kingdom show more flexibility.
2. Which regions prioritize free returns the most?
   • Shoppers in the Middle East, Africa (49.5%), and Latin America (46.3%) place the highest priority on free returns when making purchases.
3. How should brands tailor their return policies based on regional preferences?
   • Brands should offer free returns in regions like the Middle East, Africa, and Latin America where they are essential, while focusing on other value propositions like product quality or fast shipping in more flexible markets like Australia and the United Kingdom.

What's Included:

1. Insight Brief (PDF File):
   • The Insight Brief answers how regional preferences for free returns impact online shopping decisions globally. It highlights the significance of free returns in key markets like the Middle East and Africa, while revealing more flexible approaches in regions like Australia and the UK, offering actionable strategies for e-commerce brands.
2. Visual Charts (PowerPoint & Image Files):
   • Professionally designed charts illustrating shopper behaviors across the globe. These charts are available in both PowerPoint and high-quality image formats, making them easy to incorporate into presentations or reports.
3. Raw Data (CSV File):
   • Access the complete dataset behind the insights. The CSV format allows for easy customization, enabling you to manipulate, analyze, and format the data according to your specific needs.

Key Features

• Download & Keep: Once purchased, the files are yours to keep forever. You can format them, customize them, and reuse them as many times as needed.
• Flexible & Customizable: Easily integrate the charts into your presentations, use the insights for internal strategy, and modify the raw data for deeper analysis.
• Actionable Insights: Discover actionable strategies to optimize the shopper journey, improve digital engagement, and enhance customer loyalty. Perfect for retailers, marketing teams, and consumer brands looking to stay ahead in today's competitive market.